by GreetingCards on December 14, 2011
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Finding annual holiday cards for one’s company is never difficult as there are thousands of websites and hundreds of publications that publicize “unique” holiday cards for firms. With many advice, many companies will frequently wait until the final moment to make a choice. This is a big mistake.
The choice your company makes for your annual greeting card says as much about your organization as do your marketing and promotional activities. If you intend to invest the time and money to send out a holiday greeting card, it seems sensible to spend your time wisely and select a holiday greeting card that actually works successfully to market the image of your firm.
While many businesses go that step further and make use of the greeting card to assist a charity or cultural activity and may even commission an engraved holiday greeting card, most companies seem satisfied to settle for just a convenient and “politically-correct” secular business card that won’t offend anyone’s sensitivities or faith.
While company financial constraints may not allow commissioning of a customized holiday card, company owners are well encouraged to invest their time in looking for a holiday card that casts their firm in the best light. This is an investment in public relations and it is often wise to engage folks within the company in this decision-making course of action.
While Crane and William Arthur have been making quality holiday cards for businesses for quite some time, a popular and cost-effective choice for companies is Birchcraft. This Massachusetts firm has a large selection of business holiday greeting cards ideal for all situations.
A lot of the cards and cut-outs to feature the name of your company, others have winter season country-scenes and for those firms that have a Manhattan presence, Birchcraft features winter views of Central Park, Wall Street and Rockefeller Center from several American artists.
This holiday season, firms should devote a few minutes to reflect on business greeting cards that may reflect well on their company.
Sheila May is the owner of Therese Saint Clair, a stationery store located in Greenwich, CT. She writes frequently about holiday greeting cards and business holiday cards.
by GreetingCards on December 7, 2011
As soon as one thinks of the Winter Holidays in a very large city, The Big Apple frequently springs to mind. It is difficult to imagine a more photogenic city that usually looks the very best with a light coating of snow covering its buildings and parks.
Local firms, large and small, typically employ a New York landmark as a backdrop for its annual greeting card. Common scenarios might range from the New York City public library on 5th Avenue, the Empire State Building or any number of the ponds in Central Park. In fact, businesses will often use holiday greeting cards featuring New York City scenes drawn by American painters. One printing company that features an extensive collection of NYC themed holiday cards is Birchcraft.
Drawing from typical winter scenes from several acclaimed artisans, Birchcraft catches the essence of New York City throughout the holidays. Those New York based companies looking to purchase a holiday greeting card which reflects the substance of the holidays in the Big Apple should look into Birchcraft’s collection of cost-effective greeting cards.
When customizing your business holiday card, small companies will often add the names of company principals rather than the name of the company. Customized greetings can be changed on many holiday greeting cards, so business owners are well-advised to invest time selecting a standardized greeting or creating a unique greeting.
For some reason, holiday cards with New York winter scenes mirror the spirit of the season and are a fantastic vehicle to showcase your firm in a positive way, especially if you have a NYC-based company.
Due to slow economy, many printing companies provide a number of promotional offers. Many businesses will offer promotional savings of any where from 20% to 50% off business cards through September 30th. Other companies offer free shipping and other promotional discounts.
This season, if you’re looking for a holiday greeting card with NYC winter scenes, Birchcraft is perhaps a useful choice.
Sheila May owns Therese Saint Clair and writes often about business holiday cards and holiday greeting cards.
